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HJ
HJ
HJ
HJ
HJ
HJ
HJ
HJ
HJ
HJ
42 reviews

HJ

Regular price $8.00 Sale

A shimmering inky navy.

"HJ is named after Helen Johannesen, founder of Helen’s Wines. After a long week at work, there’s nothing better than opening up one of her always-amazing bottles of wine and doing my nails. Helen makes mani night dreams come true just like this dark, dreamy blue.“ XO SGT

A shimmering inky navy.

"HJ is named after Helen Johannesen, founder of Helen’s Wines. After a long week at work, there’s nothing better than opening up one of her always-amazing bottles of wine and doing my nails. Helen makes mani night dreams come true just like this dark, dreamy blue.“ XO SGT

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  • Winter 2020
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SHOW ME THE SYSTEMS

MEET OUR POLISH

  • Salon-quality, long-lasting proprietary formula
  • Gel-like finish that comes off easily with nail polish remover
  • Wide, fan-shaped brush makes painting a breeze
  • Pairs with our Super Glossy Top coat for salon-perfect shine and long-lasting manis
  • 7 free: formulated without Dibutyl phthalate (DBP), Toluene, Formaldehyde, Formaldehyde resin, Camphor, Ethyl tosylamide, Xylene. See full ingredient list.
  • Vegan and Cruelty-free

5 EASY STEPS TO SALON-PERFECT MANIS

SHAPE

Clip 90% into the desired shape and file the last 10% of the shape.

PREP

Remove old polish and gently push back your cuticles with your thumb. Carefully buff away excess skin and smooth any ridges or peels in light, circular motions. Dip every nail (again!) in the Remover Pot before painting.

POPPY + PAINT

Anchor your arm and hand on a flat surface. Paint in 2-3 thin coats. Your first coat should be streaky! Let each coat dry for at least 5-10 minutes before you apply the next coat. Any mistakes? Your Clean Up Brush (dipped in the Remover Pot) will fix any stray polish that you want gone.

TOP COAT

Apply a thin layer of your Super Glossy Top Coat to make your mani last.

HYDRATE

Once your nails are dry, apply 2-3 clicks of Cuticle Serum every day to your cuticles and sides of your nails.

Shop the system

LEARN OUR
POLISH LEVELS

EASY

Our most forgiving shades to paint with. If you’re new to DIY manis, this is the perfect place to start.

INTERMEDIATE

Our medium-difficulty shades are opaque with full coverage in about 2 coats.

ADVANCED

Our pastel and darker shades require a little extra practice & finesse to perfect in 2-3 coats. Don’t forget to paint super thin coats!

OUR PROMISE

Salon-perfect performance

Proprietary innovation and systems

Your BFF for all things nails

Cruelty free and vegan

"This brand finally figured out how you can give yourself the perfect mani"

"As close as it gets to bringing the nail salon experience to your home"

"This nail kit is the easiest way to get a salon-worthy manicure at home"

Customer Reviews
4.7 Based on 42 Reviews
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Filter Reviews:
FH
11/14/2020
Fonda H.
United States United States
Hj

Fantastic color !

KM
11/03/2020
Keely M.
United States United States
gorgeous navy

such a beautiful color! I always worry that dark colors will be too dark and just look black. This one is not that way. It is a true navy with a little bit of shimmer to catch the light. I can't wait to try it on my toes too. beautiful pigments.

JP
11/03/2020
Jessica P.
United States United States
Great Polish!

Love the brush! Super easy to use.

AM
11/02/2020
AnnMarie M.
United States United States
Amazing

All of the colors are beautiful and I love how smooth they go on and how long they last. Will definitely buy again. Thank you for a great product.

A
10/31/2020
Ashley
United States United States
Beautiful, deep color

My experience with the SD polish encouraged me to buy. HJ is a beautiful color. Great for all seasons. Easy to paint.

SC
10/31/2020
Stacia C.
United States United States
Amazing!!

Just put this on recently and I am obsessed!!! I was always nervous about dark colors as they would show imperfections not this!!! I am on day 6 and I can’t stop looking at them!!

LC
10/28/2020
LAUREN C.
United States United States
Love the richness of the color!

Application was easier than I thought, and the color is deep and beautiful!

Olive and June HJ Review
EH
10/27/2020
Ericka H.
United States United States
Bomb Diggity

Best. Nail polish. Ever.

JS
10/27/2020
Jennie S.
United States United States
Exceptional

Beautiful Color.

KS
10/26/2020
Karen S.
United States United States
Great color!

I love this new color! I have gotten so many compliments on it so far. Perfect for the Fall and Winter!