This is one of those
"This is one of those colors that looks pink sometimes, and purple other times. I love it. It’s bright, without being neon, has a great shimmer to it."
HARD LAUNCH
NAIL POLISH
A pinky-purple iridescent duochrome polish that you’re sure to love — and let everyone know about.
Use your nail clippers to achieve your desired length and shape, smooth out the edges with your nail file. Gently push back cuticles with your thumbnail and use your buffer to smooth them away. A super light, gentle buff is all you need. Don't overbuff, so as not to unnecessarily thin out your nails.
More like this
You might also love
BEAUTIFUL NAILS FOR EVERYONE
EVERYBODY IS GOING DIY
SKIP THE SALON
Overall rating: 4.9148936 / 5 from 47 reviews.
HARD LAUNCH is a pinky-purple iridescent duochrome polish that customers love for its beautiful color. The pink hue is particularly praised for being gorgeous and perfect for any season.
Review topics: ["color","look","shade","pink","polish","launch","layers","jelly","finish"].
"This is one of those colors that looks pink sometimes, and purple other times. I love it. It’s bright, without being neon, has a great shimmer to it."
"Super Pink!!! This has sparkle, but not glitter. Beautiful hot pink color. Painted like a dream, really smooth going on. You could do one coat, its that shiny. I did 2 on fingers and toes. Toes are going to be 2 weeks before they get changed."
"This color is a beautiful shade of iridescent pink. It's very sparkly and stays on very well. You can build up the color withca few more strokes or keep it light to create a light wash of color."
"I love all your polishes and removal items."
"Amazing pink color and love the formula and the chrome look to this color !! 💖"
"Hard Launch is a gorgeous polish that wears just as beautifully by itself as it does layered with other O&J colors. It is a standout!"
"I loved this color from the Valentines launch! It's such a beautiful iridescent pink and would be fun to wear any time of the year. It painted easily and lasted a long time."
"This is a great color. I have it on for a week and no chips. I like it because it has tiny sparkles in the color and is a great spring shade."
"Great color but needs about 2 to 3 coats. Great blue jean color."
"This shifty pink is a dream! It goes with more colors and clothing choices than I thought because of the variants in color when the light catches it."
OLIVE UNIVERSITY
EXPLORE OUR WORLD