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BEB
BEB
BEB
BEB
BEB
BEB
BEB
BEB
BEB
BEB
65 reviews

BEB

Regular price $8.00 Sale


Member price: $7.20
Learn more

A sheer white for a fresh take on a classic mani.

"BEB is named after Bri Emery, the founder of Design Love Fest. When Bri rocked a milky white for her most amazing wedding, I knew we had to create the perfect wedding shade for brides in the future too!" XO SGT

A sheer white for a fresh take on a classic mani.

"BEB is named after Bri Emery, the founder of Design Love Fest. When Bri rocked a milky white for her most amazing wedding, I knew we had to create the perfect wedding shade for brides in the future too!" XO SGT

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SHOW ME THE SYSTEMS

MEET OUR POLISH

  • Salon-quality, long-lasting proprietary formula
  • Gel-like finish that comes off easily with nail polish remover
  • Wide, fan-shaped brush makes painting a breeze
  • Pairs with our Super Glossy Top coat for salon-perfect shine and long-lasting manis
  • 7 free: formulated without Dibutyl phthalate (DBP), Toluene, Formaldehyde, Formaldehyde resin, Camphor, Ethyl tosylamide, Xylene.
  • Vegan and Cruelty-free
  • See full ingredient list here

5 EASY STEPS TO SALON-PERFECT MANIS

SHAPE

Clip 90% into the desired shape and file the last 10% of the shape.

PREP

Remove old polish and gently push back your cuticles with your thumb. Carefully buff away excess skin and smooth any ridges or peels in light, circular motions. Dip every nail (again!) in the Remover Pot before painting.

POPPY + PAINT

Anchor your arm and hand on a flat surface. Paint in 2-3 thin coats. Your first coat should be streaky! Let each coat dry for at least 5-10 minutes before you apply the next coat. Any mistakes? Your Clean Up Brush (dipped in the Remover Pot) will fix any stray polish that you want gone.

TOP COAT

Apply a thin layer of your Super Glossy Top Coat to make your mani last.

HYDRATE

Once your nails are dry, apply 2-3 clicks of Cuticle Serum every day to your cuticles and sides of your nails.

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LEARN OUR
POLISH LEVELS

EASY

Our most forgiving shades to paint with. If you’re new to DIY manis, this is the perfect place to start.

INTERMEDIATE

Our medium-difficulty shades are opaque with full coverage in about 2 coats.

ADVANCED

Our pastel and darker shades require a little extra practice & finesse to perfect in 2-3 coats. Don’t forget to paint super thin coats!

OUR PROMISE

Salon-perfect performance

Proprietary innovation and systems

Your BFF for all things nails

Cruelty free and vegan

"This brand finally figured out how you can give yourself the perfect mani"

"As close as it gets to bringing the nail salon experience to your home"

"This nail kit is the easiest way to get a salon-worthy manicure at home"

Customer Reviews
4.9 Based on 65 Reviews
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Filter Reviews:
CS
02/02/2021
cindy s.
United States United States
Sweet shade

This is a slightly sheer shade, but there’s a creamy skin color to it that’s quite luscious! Really, just like in the pictures (2 coats at least)...In love...

SI
01/31/2021
Sarah I.
United States United States
Finally arrived, worth the wait!

I’ve waited a while for my BEB to arrive - when my mani system showed up, the bottle of BEB I ordered with it had no brush!? Customer service was awesome but my first replacement order (BEB plus a bottle of CCT as a make-good) got held up at the shipper, so a week later, CS expedited new bottles. They arrived this morning and I just did a mani with BEB and it’s exactly what I wanted! The color is fab, subtle but polished. The system is easy to use, and I, for the first time in my life, found it easy to paint with my left hand! Thanks, Poppy! I Olive all of this and will branch out to other colors, I’m sure!

Olive and June BEB Review
BP
01/25/2021
Beth P.
United States United States
Sheer perfection!

This was perfect for a little something on my nails when I couldn’t decide on a bolder color.

AM
01/15/2021
Andrea M.
United States United States
Love BEB

This polish is one of my favorites. Great polish that goes on very smoothly and easily. Have not experienced any chips or cracks or peeling of the polish. LOVE O&J!

MB
01/12/2021
Marie B.
United States United States
Best polish ever!!!!

This formula is spot on....perfect! Very sheer, beautiful color! Perfect for everyday wear. I will definitely be buying more colors because I Love the formula. Goes on so so smooth and covers beautifully. Im a fan!

IS
01/07/2021
Ilina S.
United States United States
LOVE

Obsessed with all O&J polishes, this one is absolutely gorgeous as well!

MG
12/30/2020
Mary G.
United States United States
My go to these days

This is my FAV neutral color! I absolutely love it!

BC
11/02/2020
Bea C.
United States United States
Love, love, love it!

This color is perfect for the look of clean, beautiful nails with very little work!

LC
11/01/2020
Lauren C.
United States United States
Love!!

I was shocked at how much I love this color! It’s very classy and very easy to apply. I can’t stop looking at my nails!

BB
10/30/2020
Beth B.
United States United States
Beautiful, easy to use, and good for my nails

Fabulou. My nails have never looked better and I’ve never felt less spastic trying to do them. I’m hooked.